As Jalopnik's resident car buying expert and professional car shopper, I get emails. Lots of emails. I've decided to pick a few questions and try to help out. This week we are discussing dealer markups, purchasing a Toyota Corolla or a Subaru Advertisement First up, why do the automakers allow dealers to mark u "I'm in the market for a new Hyundai Kona EV and the dealers in California are putting $5,000 and even $10,000 markups on these! I can get a Tesla for that kind of money. Doesn't Hyundai know this is bad for business? Why do the automakers let their dealers markup cars?" Our old . like when a Dodge Demon gets marked up to $175,000 . G/O Media may get a commission Energizer Max AA & AAA Batteries (100-Pack) Buy for $45 at MorningSave The answer is simple— While I understand the frustration, what people need to keep in mind is that markups happen because there are some people that are willing to pay them. It doesn't matter if the car is a Por Advertisement Remember, supply and demand cuts both ways. The MSRP on a Eventually, Kona EV inventory will build up and if Hyundai dealers… Read full this story
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